About Us

We're obsessed with decision making.

We’ve been there, feeling lost in a sea of options. Our journey led us to create practical tools for decision-making – tools that bring clarity, confidence, and a sense of empowerment to your biggest choices.

Based in Vancouver, British Columbia, Canada, our passionate co-founders are fueled by a singular mission: to revolutionize the way people navigate life’s pivotal decisions. What drives us? The belief that decision-making should be an empowering journey, not a daunting obstacle course.  We’re on a quest to transform uncertainty into clarity, one decision at a time.

Erin Mathany

Co-Founder

Erin Fawcett

Co-Founder

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